london’s east end eatery bistrotheque to open a temporary dining room perched above westfield stratford city’s 1.9 million sq ft site – studio east dining by bistrotheque’s got plenty of amo
“…the brilliant young chef tom collins, bistrotheque attracts everyone from kate moss to the art dealer jay jopling and remains a hub of the east end scene” new york times
the vast roofscape of westfield stratford city where construction is about to commence on studio east dining
“studio east is aiming to engage a cultural community to identify, foster and nurture the freshest new talent…” dazeddigital.com
from 16 june 2010, for a 3 week period, just 2000 guests will experience london’s most exclusive rooftop dining experience, with breathtaking views over london’s olympic stadium and zaha hadid’s 2012 aquatics centre
with the freshest ingredients being craned in daily, bistrotheque’s purpose built dining room, a staggering 34m above ground atop Westfield Stratford City, will enjoy 360 degree views overlooking key landmarks of london’s metropolis, from crystal palace to alexandra palace, canary wharf, the post office tower and the gherkin
michael gutman, managing director, westfield uk/europe says: “bistrotheque represents an east end institution and we are excited to be working with them at westfield stratford city – as the prestigious gateway to london’s olympic park and set to become a leading industry showcase, westfield stratford city will set the benchmark for the next generation of retail when it opens next year; the perfect synergy with the innovation and experience for which bistrotheque is renowned”
“when westfield approached us to do something on the roof of their still-being-built stratford city development, we instinctively felt the structure should be built from everyday materials found around the site, be very design led and to match up to the stunning views, truly iconic – this is the rolls royce of pop-ups” pablo flack, co-owner, bistrotheque
“we wanted to create a buzzy supper club style dining room where all our guests can share the same food, the same views and be part of the same experience.” david waddington, co-owner, bistrotheque
bistrotheque’s head chef, tom collins, says: “the menu for studio east dining is a group of dishes best enjoyed sharing – full of fresh, modern, clean flavours, steamed sea bass, poached chicken, asparagus, broad beans and samphire all feature, making the most of the summer ingredients available, and capturing all that’s great about english summer dining”
to celebrate east London’s creative spirit, westfield stratford city has launched studio east, giving the next generation of innovative talent access to their industry’s leading lights; a cultural committee will award bursaries through 4 main areas: tracey emin for art, roland mouret for fashion, tom dixon for product design, and erin o’connor for environment
“four winners will be awarded the opportunity to have their work become part of the build of the unique retail development, located right by what will become the busy surrounds of the 2012 olympic area, as well as receive a £10,000 bursary.” vogue.com
pablo flack and david waddington took 6500 sq ft of derelict sweat shop tucked down a cobbled back street somewhere between bethnal green and hackney, and turned it into bistrotheque – opening in 2004 to a packed house of local reprobates, fashion’s high flyers, the art world’s cognoscenti, and the occasional aristocrat, an east end institution was born – under tom collins, the kitchen serves a democratic menu inspired by french bistro classics
flack and waddington have also produced 2 phenomenally successful temporary restaurants, kick-starting a trend and introducing the uk to the term ‘pop-up’ – in december 2006, the reindeer opened its doors on brick lane for 23 days – during that time, 13,000 people flooded into the narnia-esque, snow, forest and log cabin filled dining room – in the adjacent theatre, kiki and herb, mika, and the tiger lillies, held the stage for 14,000 theatre goers – november 2008 saw flash open its doors to similar numbers at royal academy of arts when they moved temporarily from bethnal green to mayfair
“…[flack and waddington] reinvented eating out to suit the style and energy of a new generation of cool kids” sunday times style
westfield stratford city opens in the 2nd half of 2011, and will be the largest urban shopping centre in europe, showcasing an innovative fusion of different brands, experiences and formats, which grace a magnificent three level internal mall and open air lifestyle street
studio east dining by bistrotheque, 16 June – 4 July 2010
bookings opening soon: http://studioeastdining.com/
http://uk.westfield.com/stratfordcity/studio-east/
http://www.bistrotheque.com/
mandix
mandi’s basement
